Bollywood's Retro Revival: Is the Re-Releasing of Classics a Trend We Need?"

Bollywood’s latest trend of re-releasing classic movies is not merely a nostalgic trip down memory lane; it’s an opportunity to revisit the film with enhanced visuals and a revamped soundtrack that elevates its previous impact. This has also sparked a range of opinions in the industry and amidst audiences, as on one hand these re-releases can be seen celebrated as a repeated history for iconic Bollywood movies, while on the other hand, it also reveals the lack of innovations and creativity the Bollywood film industry is facing. 

Re-releasing classics is a strategy that often guarantees a certain level of box office success. Films like ‘Sholay’ hold an admiration in Indian cinema, and revisiting these masterpieces allows the new generation to appreciate the creativity and cultural significance they hold. For many, seeing these films in a high-defined version can be a remarkable experience, providing a fresh perspective on classics that shaped the industry's history.

Although this trend is a really good step taken by Bollywood, which creates a sense of enthusiasm for the audience, especially the Gen Z to watch various hits and blockbusters that they missed and for the cinephiles to watch their favourite genres over and over again, yet it emphasises  on Bollywood’s dependency on past successes which is holding back the growth of new ideas and limiting the industry’s evolution. 

Few Re-releases of 2024

Laila Majnu: Initially released in 2018, hit the big screens on 9 August, 2024, generating more than its first time box office collection in just 5 days. This film starred Tripti Dimri and Avinash Tiwary as lead characters, Laila Majnu.

Rockstar: Starring Ranbir Kapoor and Nargiz Fakhri, a cult classic was re-released in theatres due to popular demand on 17 May 2024, 13 years after its original release. 

Zindagi na Milegi Dobara: Originally released in 2011, a comedy-adventure was re-released in June 2024. This movie left an indelible mark on audiences since its initial release. 

Gangs of Wasseypur: A two-part black comedy crime drama (June 2012), is set to make its mark on the fans of the ‘biggest gangster film’ of Bollywood. Both the parts of the film starring Manoj Bajpayee as a lead actor, will be re-released on 30 August. 

Rehna Hai Tere Dil Mein: Starring R. Madhavan and Diya Mirza, an ever-green romantic comedy, for which the makers wrote on Instagram, "23 years later, love finds its way back to the big screen,” will also be re-releasing on 30 August.

Tumbbad: A horror folklore whose plot revolves around the main character's quest for a hidden 20th-century treasure in a village named Tumbbad. This was originally released in 

Let's talk about the upcoming Re-releases

Gangs of Wasseypur

Anurag Kashyap’s iconic Bollywood blockbuster, ‘Gangs of Wasseypur’, originally released on June 22, 2012, is set for a re-release on the big screen from August 30 to September 5. Despite a modest box office collection of Rs 33.90 crore against its Rs 20 crore budget, and average reviews at the first time release, the film made a significant impact, particularly in the crime and drama genres, and was recognized as one of Bollywood’s best gangster films. Its admiration escalated after screenings at the 2012 Cannes Directors' Fortnight and its subsequent availability on OTT platforms, where its unique approach, richly developed characters, and memorable dialogues gained widespread appreciation. The re-release is generating excitement among long-time fans and new audiences alike, eager to revisit the film's compelling portrayal of local politics, crime, and family drama, and to introduce it to a younger generation who may not have experienced it in its original run.

Rehna Hai Tere Dil MeinThe beloved Bollywood romantic drama, ‘Rehnaa Hai Terre Dil Mein’, is making a return to theatres from August 30 to September 5, much to the excitement of both devoted fans and new viewers. Originally released on October 20, 2001, the film, directed by Gautham Menon, became a cherished classic, renowned for its storyline, memorable soundtrack, and the sensational chemistry between its lead actors. The film starred R. Madhavan and Diya Mirza in lead roles, while the storyline revolved around an unconventional love triangle and explores themes of sacrifice, love, and redemption, and has continued to captivate hearts long after its initial release. Following its release, the movie saw continued popularity through repeated television broadcasts. The film's soundtrack, featuring iconic track "Zara Zara," has also solidified its status as a timeless romantic album. The upcoming re-release is generating significant buzz, with fans eager to experience the film on the big screen once again. This event also offers a perfect opportunity for a new generation of cinephiles to discover and fall in love with this gem of Bollywood romance, ensuring its legacy endures for years to come.

By and large, Bollywood’s trend of re-releasing is both a celebration of cinematic history and a reflection on the industry's current creative landscape. By bringing beloved movies like Laila Majnu and Rockstar back to theatres, Bollywood not only allows new audiences to experience these iconic works but also rejuvenates their impact with enhanced visuals and soundtracks. While this strategy successfully taps into nostalgia and brings rejoice amidst fans around timeless classics, it also highlights the need for Bollywood to maintain a balance for its cinematic heritage with a punch of creative storytelling. 

Written By Harshita Kalra

- PTC PUNJABI