Alia Bhatt beats Deepika Padukone with a higher brand value of $101.1 million

The National Award Winner, Alia Bhatt's global endeavor reaches new heights as she surpasses India's highest-paid actress, Deepika Padukone with a whopping brand value of $101.1 million.

Reported by: PTC Punjabi Desk | Edited by: Durtimans  |  June 25th 2024 11:06 AM |  Updated: June 25th 2024 11:06 AM

Alia Bhatt beats Deepika Padukone with a higher brand value of $101.1 million

Alia Bhatt is one of the most accomplished actresses in the Bollywood industry who slowly but steadily seems to be owning the whole globe. With her power and cinematic grace, she is not only a prolific actress but far beyond the cinemas. In fact, she is a living legacy of a successful businesswoman and a philanthropist who leads with sheer integrity. Recently the national Award winner, Alia has marked another unfathomable catch as she surpassed India's highest-paid actress, Deepika Padukone with a much higher brand value of $101.1 million and left everybody in absolute awe.

Alia Bhatt surpasses Deepika Padukone's brand value 

Well, there's no doubt that Deepika Padukone is undeniably the highest-paid actress in the Bollywood industry, but recently a fresh report suggested the rise of a new name, whose brand value is much higher than DP herself and that is none other than Gangubai Kathiawadi fame, Alia Bhatt. According to a recently announced report by Financial and Risk Advisory firm, Kroll, it revealed a whole new change in the trajectory of India's most valuable celebrities, with Alia Bhat being at the top. Speaking in a nutshell, the riveting actress was ranked number 5 while surpassing Deepika Padukone with more than $100 million. 

The 'Celebrity Brand Valuation Report 2023: Brands, Business, Bollywood' listed Alia's name in the leading spot, followed by Deepika Padukone close behind at number six whose brand value is worth $96 million. Meanwhile, a slight decline in the rankings has been noticed as compared to their 2022 spots. Other Indian actresses who took a long leap of success include Kiara Advani who climbed to number 12 in 2023 from number 16 in 2022. The starry list truly embodies the growing importance of celebrity endorsements in the realm of the Indian entertainment and advertisement sector. 

Speaking ideally, both of the Indian actresses, Alia Bhatt and Deepika Padukone are marking starry spots at the global market, both in the film and business. From Alia adding charms at the international red carpets like the Met Gala to Deepika being the global ambassador for brands like Louis Vuitton, Qatar Airways, and Cartier, they are lacking nowhere in grasping global stardom. 

- PTC PUNJABI


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