YRF’s Tiger 3 set to run 24x7 in theatres, Delhi & Middle-east first ones to action!

Yash Raj Films' (YRF) much-anticipated espionage thriller, 'Tiger 3' is all set to rewrite the rules of cinematic exhibition by introducing round-the-clock screenings in select theaters. Unveiling a thrilling cinematic experience, New Delhi and the Middle East have emerged as the pioneers in this innovative approach, owing to the unprecedented demand generated by the YRF Spy Universe film.

Cinestars Miniplex, decided to commence screenings of the film, featuring Bollywood superstars Salman Khan and Katrina Kaif, starting at the remarkable hour of 2 a.m. on New Year's Day. This strategic move aligns with the festive spirit, following the celebration of Laxmi Puja. Meanwhile, theaters in the Middle East, like Vox Cinemas in Mirdif, Dubai, and Nakheel Mall in Riyadh, Saudi Arabia, are all set to usher in the action-packed extravaganza, with showtimes at 12:05 a.m. and 2 a.m., respectively. These locations remain unaffected by Diwali festivities, allowing for a seamless rollout of 'Tiger 3.'

A source said, "We will mostly see many theatres across the country playing Tiger 3 24x7 from Monday 13 November, the big New Year holiday post Laxmi Puja. There is a strong demand from exhibitors from various parts of the country for this to happen because of the unprecedented buzz around the film.”

The source adds, “Delhi is the first city in India to start showing Tiger 3 round the clock. Middle East theatres are also doing it from Sunday onwards which is a holiday in that part of the world and Diwali has no bearing on their release strategy. YRF will see a surge of this demand from across the nation for Tiger 3 in the next few days. This is great for business and the industry because people want to see good cinema and Tiger 3 is a tentpole release of the year!”

- PTC PUNJABI